Sevier County Hospitality and Tourism Alliance
Annual Trade Show in Sevier County



2021 Events

2021 Mayors Luncheon
LeConte Center Pigeon Forge on Tuesday, June 15, 2021
11:30-12:00 Registration Check-In
12:00-12:45 Lunch
12:45 Program

19th Annual SCHTA Trade Show
Sevierville Convention Center
Wednesday September 29th
8:00 AM – 4:30 PM
Breakfast Meeting with Tennessee’s Commissioner of Tourism, Mr. Mark Ezell.
Click here to register for the breakfast.
SCLA Trade Show Application 2021 (pdf format).

Stars of the Industry
Thursday, August 5, 2021
Country Tonite Theatre
Deadline for nominations is July 21, 2021.


Veteran's Tribute
Thursday, November 11, 2021
Dolly Parton's Stampede

2019 Sevier County Hospitality Trade Show!

Lumberjack Internet Marketing Expert Group Curl De Le Creme Smoky Mountain Navigator



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Trade Show Sponors



November 7, 2019
Dolly Parton's Stampede, Pigeon Forge, TN

Pam Smith Horses and Flags Presentation of colors - Veterans Kris Rystrom Emmert